Designing with empathy, building with purpose
I'm a Senior Product Designer specializing in end-to-end product development. I help teams build digital experiences that solve real user problems while driving business outcomes.
With 7+ years of experience, I've designed enterprise SaaS products, built design systems, and shipped complex web applications.
Currently based in Atlanta, I'm focused on work that requires both strategic thinking and hands-on execution.
Design Philosophy
The principles that guide my work.
User-Centered
Every design decision starts with understanding user needs. I believe in research-driven design that validates assumptions and uncovers real problems.
Systems Thinking
Great products are built on solid foundations. I approach design holistically, considering how each piece fits into the larger ecosystem.
Outcome-Focused
Beautiful interfaces are nice, but impact matters more. I measure success by the problems solved and the value created for users and businesses.
Skills & Expertise
A toolkit built over years of diverse project experience.
Research & Strategy
Design
Tools
Collaboration
Design Journey
From web design to product strategy: a path of continuous learning.
Senior UX Designer
Cox Communications
Led UX transformations across Cox Business digital experiences. I spearheaded the consolidation of three design systems into one unified system with 100+ components, increasing adoption by up to 20% while mentoring designers and establishing workflows that improved cross-functional efficiency.
UX Designer
Stack Sports
Led design for 5 enterprise web apps contributing to $40M in revenue, managing the full product lifecycle from client requirements through QA. I designed the Sports Connect Admin Dashboard for 1,000+ users and owned 15+ marketing websites that increased traffic by up to 25%.
Senior Web Designer
Dick's Sporting Goods
Modernized the leagues platform for mobile responsiveness and created 100+ customized registration landing pages for major clients like Little League and NFL Flag. I also managed a multimedia pipeline for web marketing materials across video, social, email, and print channels.
Web Designer
Print Direction
Built and managed digital storefronts and menus for 20+ major franchisees including Chick-fil-A, Southeastern Grocers, and Moe's.
Beyond Design
A few things about me outside of work.
When I'm not designing, I'm producing music, DJing, experimenting with 3D modeling, or diving into films.
I love being creative and constantly learning. It never stops being fulfilling and rewarding, and I find that my diverse experiences and hobbies bring fresh perspectives to my design work.
AXA Music